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Hi I'm Lele

I’ve always been self-motivated and disciplined, from my academic achievements to my career as a professional model. Working with major brands such as Vogue, Dior, and Bazaar has given me a deep understanding of brand identity, their positioning, and their ability to sell a daydream. As an Industrial Designer, I immerse myself in understanding the needs of the user, encompassing their behaviors, culture, economics, and unconscious desires. By integrating research, interviews, and insights, I discover meaningful opportunities to connect premium brands to their target market. Through form language, CMF, and aesthetics, I craft an emotional story and envision a new definition of luxury.

TEAGUE
Industrial Designer

Designed storyboard for space device.

Explored future boarding experience.

Box Clever
Industrial Design Internship

Brand Add-on Accessories

Designed accessories for the iPhone watch.
Validated ergonomics for beach chair upholstery.
Enhanced my control over form development and refinement.

Essential Design
Industrial Design Internship

NUFACE Fix MircroWand  

Designed the exterior for the next generation of the Nuface device.

Collaborated with engineers on the internal structure.

PHOENIX
Industrial Design Internship

Bathroom Furniture

Engaged in research, interview surveys, and one-to-one model construction.

Assisted designed a customized combination of basin, mirror, and cabinet.

Developed a systematic research process, and became clear and logically rigorous.

©2024 by le2design.

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